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" A powerful force drives the world toward a converging commonality, and that force is technology. It has proletarianized communication, transport, and travel. It has made isolated places and impoverished peoples eager for modernity's allurements. Almost... "
Global Business Alliances: Theory and Practice
autors: Refik Culpan - 2002 - 223 lapas
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The Rise, Decline, and Renewal of Silicon Valley's High Technology Industry

Dan M. Khanna - 1997 - 208 lapas
...commonality that proletarized communications, transportation, and travel." "Ahnost everyone," Levitt argued, "wants all the things they have heard about, seen or experienced, via new technologies." Levitt's views of technology as a conversion force are more telling today than they...
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Management Fads and Buzzwords: Critical-practical Perspectives

David Collins - 2000 - 432 lapas
...has made isolated places and tmpoverished peoples eager for modernity's allurements. Ahnost everyone wants all the things they have heard about. seen, or experienced via the new technologies. The result is a new commercial reality - the emergence of global markets for standardized consumer...
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International Business: Strategic management of multinationals

Alan M. Rugman - 2002 - 498 lapas
...and travel. It has made isolated places and impoverished peoples eager for modernity's allurements. Almost everyone everywhere wants all the things they...about, seen, or experienced via the new technologies. The result is a new commercial reality - the emergence of global markets for standardized consumer...
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Strategy: Critical Perspectives on Business and Management, 3. sējums

David Faulkner - 2002 - 546 lapas
...and travel. It has made isolated places and impoverished peoples eager for modernity's allurements. Almost everyone everywhere wants all the things they...about, seen, or experienced via the new technologies. The result is a new commercial reality - the emergence of global markets for standardized consumer...
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Managing International Business in China

Xiaowen Tian - 2007 - 278 lapas
...the world to move around and communicate with each other. Consequently, as Levitt (p. 92) puts it, 'Almost everyone everywhere wants all the things they...about, seen, or experienced via the new technologies.' Another underlying force behind the globalization of markets is competition, which forces companies...
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