Global Business Alliances: Theory and Practice
Greenwood Publishing Group, 2002 - 223 lappuses
By comparing the four major industries--and specific companies in each--this study explores not only the uniqueness of its subjects, but also the common grounds of various multinationals. Through key insights and ideas, the possibilities and realities of corporate alliances begin to emerge. Attention is also paid to the decision-making process as it relates cooperative ventures, as well as to the inevitable managerial challenges of forming, and managing, strategic alliances. The result is an astute analysis ideal for teachers, students, and strategists seeking fresh insights into the workings and benefits of corporate alliance.
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Globalization: Encyclopedia of Trade, Labor, and Politics
Ashish K. Vaidya
Ierobežota priekšskatīšana - 2006