Front cover image for The management of intellectual property

The management of intellectual property

eBook, English, 2006
Edward Elgar, Cheltenham, U.K., 2006
1 online resource (1 recurso en línea (viii, 333 páginas)) : ilustraciones.
9781847201553, 9781845421120, 1847201555, 1845421124
1027999393
Contents:PART I: INTRODUCTION1. The Management of Intellectual Property: IntroductionDerek BosworthPART II: PERSPECTIVES ON INTELLECTUAL PROPERTY AND INTANGIBLE ASSETS2. A Legal PerspectiveAndrew F. Christie3. An Accounting PerspectiveAnne Wyatt4. A Management PerspectiveLaurie Hunter5. An Economic PerspectiveDerek Bosworth and Elizabeth WebsterPART III: INTELLECTUAL PROPERTY AND COMPANY PERFORMANCE6. Market Valuation of US and European Intellectual PropertyDirk Czarnitzki, Bronwyn H. Hall and Raffaele Oriani7. Market Valuation of UK Intellectual Property: Manufacturing, Utility and Financial Services FirmsChristine Greenhalgh and Mark Rogers8. Market Valuation of Australian Intellectual PropertyWilliam Griffiths and Elizabeth Webster9. Innovation Scoreboards: An Australian PerspectivePaul H. Jensen and Alfons PalangkarayaPART IV: UNDERSTANDING THE USE OF INTELLECTUAL PROPERTY BY FIRMS10. Intellectual Property and Company Performance: Company Case Study EvidenceDerek Bosworth11. Use of Intellectual Property by the UK Financial Services SectorMark Rogers and Christine Greenhalgh12. Understanding the Patenting Behaviour of FirmsCarine Peeters and Bruno van Pottelsberghe de la PotteriePART V: INTELLECTUAL PROPERTY AND STRATEGIC DECISION-MAKING13. IP-Valuation as a Tool to Sustain InnovationEric J. Iversen and Aris Kaloudis14. Patent Valuations and Real OptionsRobert Pitkethly15. Valuing Patents and Patent Portfolios from a Corporate Perspective: Theoretical Considerations, Applied Needs and Future ChallengesMarkus ReitzigIndex
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