Front cover image for Margins of error : a study of reliability in survey measurement

Margins of error : a study of reliability in survey measurement

Enhance the quality of survey results by recognizing and reducing measurement errors. Margins of Error: A Study of Reliability in Survey Measurement demonstrates how and hwy identifying the presence and extent of measurement errors in survey data is essential for improving the overall collection and analysis of the data.
Print Book, English, 2007
John Wiley, Chichester, 2007
xvi, 389 pages : illustrations ; 24 cm.
9780470081488, 0470081481
163615251
Preface. Acknowledgements. Foreward. 1. Measurement Errors in Surveys. 2. Sources of Survey Measurement Error. 3. Reliability Theory for Survey Measures. 4. Reliability Methods for Multiple Measures. 5. Longitudinal Methods for Reliability Estimation. 6. Using Longitudinal Data to Estimate Reliability Parameters. 7. The Source and Content of Survey Questions. 8. Survey Question Context. 9. Formal Properties of Survey Questions. 10. Attributes of Respondents. 11. Reliability Estimation for Categorical Latent Variables. 12. Final Thoughts and Future Directions. Appendix. References. Index.