The Future of the Multinational CompanyJulian Birkinshaw, Sumantra Ghoshal, Constantinos C. Markides, John M. Stopford, George Yip Wiley, 2003 - 268 lappuses Recent Events -from September 11, to the anti-globalization protests to the collapse of the high-tech boom have accentuated the sense that the global economy is moving into uncharted waters Bringing together the leading authorities on globalization and international business The Future of the Multinational Company looks ahead to the new challenges facing multinational firms and predicts what the multinational company will look like in ten years time.
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1.3. rezultāts no 16.
xii. lappuse
While these themes were present in the original book , eight years of reflection makes it clear to the authors that they underplayed this vital link between strategic analysis and implementation .
While these themes were present in the original book , eight years of reflection makes it clear to the authors that they underplayed this vital link between strategic analysis and implementation .
121. lappuse
This form of global account management is relatively cheap to implement and avoids complexity but it is often very difficult to make work . Both the Ericsson and Electrolux examples were only partial successes because the global account ...
This form of global account management is relatively cheap to implement and avoids complexity but it is often very difficult to make work . Both the Ericsson and Electrolux examples were only partial successes because the global account ...
173. lappuse
Such writers typically talk of individuals taking actions , of the use of consultants for implementation , and of the kinds of projects required for renewal . But our research suggested that getting to the first step of knowing what is ...
Such writers typically talk of individuals taking actions , of the use of consultants for implementation , and of the kinds of projects required for renewal . But our research suggested that getting to the first step of knowing what is ...
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Saturs
Can We Learn from | 14 |
Combining Global | 34 |
The Locationbound Drivers | 45 |
Autortiesības | |
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The Future of the Multinational Company Julian Birkinshaw,Sumantra Ghoshal,Constantinos C. Markides,John M. Stopford,George Yip Ierobežota priekšskatīšana - 2004 |
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achieve action activities advantage approach assets become behaviour build capitalism challenges chapter communities companies competencies competitive competitors complex consumer continued coordination corporate costs create culture customers direct distribution early economic effective efficiency emerging environment established example existing face Figure firms focus forces foreign formal function future geographical global OEMs governments idea important increased individual industry innovation institutions integration interest investment involved issues knowledge lead look major managers matrix means MNCs MNEs moral move multinational operations options organization organizational particular performance potential problems profit projects regional rejuvenation response result risk role scale School South Korea specific stage Stopford strategy structure subsidiaries successful tion trade traditional units
Bibliogrāfiskā informācija
| Nosaukums | The Future of the Multinational Company |
| Redaktori | Julian Birkinshaw, Sumantra Ghoshal, Constantinos C. Markides, John M. Stopford, George Yip |
| Izdevums: | ilustrēts |
| Izdevējs | Wiley, 2003 |
| Oriģināls no | Kalifornijas universitāte |
| Digitalizēta | 13.9.2008 |
| ISBN | 0470850655, 9780470850657 |
| Apjoms | 268 lappuses |
| Eksportēt avotu | BiBTeX EndNote RefMan |