The Future of the Multinational CompanyJulian Birkinshaw, Sumantra Ghoshal, Constantinos C. Markides, John M. Stopford, George Yip Wiley, 2003 - 268 lappuses Recent Events -from September 11, to the anti-globalization protests to the collapse of the high-tech boom have accentuated the sense that the global economy is moving into uncharted waters Bringing together the leading authorities on globalization and international business The Future of the Multinational Company looks ahead to the new challenges facing multinational firms and predicts what the multinational company will look like in ten years time.
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1.3. rezultāts no 17.
125. lappuse
The goal of this structure was to give customers ( corporates in particular ) a single point of contact and to enable HP to provide integrated solutions across all of its product and service areas ...
The goal of this structure was to give customers ( corporates in particular ) a single point of contact and to enable HP to provide integrated solutions across all of its product and service areas ...
159. lappuse
For example , instead of transferring a routine ( such as ' give a silver commemorative plaque to the employee that delivers the best suggestion each year , during the annual Christmas party ' ) the firm transfers a generic principle ...
For example , instead of transferring a routine ( such as ' give a silver commemorative plaque to the employee that delivers the best suggestion each year , during the annual Christmas party ' ) the firm transfers a generic principle ...
215. lappuse
companies often give customers more than they need or ultimately are willing to pay for in their efforts to provide better products than their competitors and earn higher prices and margins . By accumulating experience and relevant ...
companies often give customers more than they need or ultimately are willing to pay for in their efforts to provide better products than their competitors and earn higher prices and margins . By accumulating experience and relevant ...
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Saturs
Can We Learn from | 14 |
Combining Global | 34 |
The Locationbound Drivers | 45 |
Autortiesības | |
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The Future of the Multinational Company Julian Birkinshaw,Sumantra Ghoshal,Constantinos C. Markides,John M. Stopford,George Yip Ierobežota priekšskatīšana - 2004 |
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achieve action activities advantage approach assets become behaviour build capitalism challenges chapter communities companies competencies competitive competitors complex consumer continued coordination corporate costs create culture customers direct distribution early economic effective efficiency emerging environment established example existing face Figure firms focus forces foreign formal function future geographical global OEMs governments idea important increased individual industry innovation institutions integration interest investment involved issues knowledge lead look major managers matrix means MNCs MNEs moral move multinational operations options organization organizational particular performance potential problems profit projects regional rejuvenation response result risk role scale School South Korea specific stage Stopford strategy structure subsidiaries successful tion trade traditional units
Bibliogrāfiskā informācija
| Nosaukums | The Future of the Multinational Company |
| Redaktori | Julian Birkinshaw, Sumantra Ghoshal, Constantinos C. Markides, John M. Stopford, George Yip |
| Izdevums: | ilustrēts |
| Izdevējs | Wiley, 2003 |
| Oriģināls no | Kalifornijas universitāte |
| Digitalizēta | 13.9.2008 |
| ISBN | 0470850655, 9780470850657 |
| Apjoms | 268 lappuses |
| Eksportēt avotu | BiBTeX EndNote RefMan |