Odyssey: Pepsi to Apple ... a Journey of Adventure, Ideas, and the FutureHarper & Row, 1987 - 450 lappuses Sculley reveals how he made the extraordinary transformation from the CEO and supersalesman of PepsiCo to the visionary who turned Apple Computer Company into the nation's most unconventional success story. 16-page photo insert. |
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1.3. rezultāts no 94.
2. lappuse
... corporate headquarters in the New York City suburb of Purchase , for a private ritual in the public war of the colas between Pepsi and Coke . A. C. Nielsen Co. , the country's most prestigious market - research firm , would formally ...
... corporate headquarters in the New York City suburb of Purchase , for a private ritual in the public war of the colas between Pepsi and Coke . A. C. Nielsen Co. , the country's most prestigious market - research firm , would formally ...
8. lappuse
... corporate jet would routinely circle over Pepsi headquarters , providing a glimpse of the P - shaped , man - made lake on the lavish corporate campus . A limousine would greet you , ready to sweep you back to headquarters . It made me ...
... corporate jet would routinely circle over Pepsi headquarters , providing a glimpse of the P - shaped , man - made lake on the lavish corporate campus . A limousine would greet you , ready to sweep you back to headquarters . It made me ...
369. lappuse
... corporate career . It was Kendall who insisted that PepsiCo embrace the fine arts as corporate patron , public benefactor , critic , and connoisseur . From the outset , he concentrated the company's energies on collect- ing major ...
... corporate career . It was Kendall who insisted that PepsiCo embrace the fine arts as corporate patron , public benefactor , critic , and connoisseur . From the outset , he concentrated the company's energies on collect- ing major ...
Saturs
A Telephone Call | 56 |
The Third Wave | 92 |
Fish on a Hook | 100 |
Autortiesības | |
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able advertising allow already America Apple Apple's asked became become began believed better Bill building called Challenge Coke company's competition consumer corporate create creative decision didn't early event executive experience feel felt future give going hand head ideas important individual industry interested It's John Kendall knew less living look Macintosh major meeting Mike million mind months move needed never once operations organization Pepsi percent personal computer position possible president problems seemed sell share showed soft drinks staff Steve success talk tell things thought tion told trying turned understand users Valley walked
Atsauces uz šo grāmatu
Andy Grove: The Life and Times of an American Business Icon Richard S. Tedlow Ierobežota priekšskatīšana - 2007 |
Bibliogrāfiskā informācija
| Nosaukums | Odyssey: Pepsi to Apple ... a Journey of Adventure, Ideas, and the Future Perennial Library |
| Autori | John Sculley, John A. Byrne |
| Izdevums: | ilustrēts |
| Izdevējs | Harper & Row, 1987 |
| ISBN | 0060915277, 9780060915278 |
| Apjoms | 450 lappuses |
| Eksportēt avotu | BiBTeX EndNote RefMan |