Margins of Error: A Study of Reliability in Survey Measurement

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John Wiley & Sons, 2007. gada 9. jūl. - 416 lappuses
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Enhance the quality of survey results by recognizing and reducing measurement errors.

Margins of Error: A Study of Reliability in Survey Measurement demonstrates how and hwy identifying the presence and extent of measurement errors in survey data is essential for improving the overall collection and analysis of the data. The author outlines the consequences of ignoring survey measurement errors and also discusses ways to detect and estimate the impact of these errors. This book also provides recommendations of improving the quality of survey data.

Logically organized and clearly written, this book:

  • Deconstructs the data gathering process into six main elements of the response process: question adequacy, comprehension, accessibility, retrieval, motivation, and communication
  • Provides an exhaustive review of valuable reliability estimation techniques that can be applied to survey data
  • Identifies the types of questions and interviewer practices that are essential to the collection of reliable data
  • Addresses hypotheses regarding which survey questions, sources of information, and questionnaire formats produce the most reliable data

In conjunction with research data gathered on nearly 500 survey measures and the application of an empirical approach grounded in classical measurement theory, this book discusses the sources of measurement error and provides the tools necessary for improving survey data collection methods.

Margins of Error enables statisticians and researchers in the fields of public opinion and survey research to design studies that can detect, estimate, and reduce measurement errors that may have previously gone undetected. This book also serves as a supplemental textbook for both undergraduate and graduate survey methodology courses.

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1.–5. rezultāts no 70.

ix. lappuse
Formal Properties of Survey Questions 9.1 Question Form 183 9.2 Types of Closed-Form Questions 185 9.3 Number of Response Categories 191 9.4 Unipolar versus Bipolar Scales 195 9.5 Don't Know Options 196 9.6 Verbal Labeling of Response ...
2. lappuse
... the research of large numbers of academic social scientists, and the livelihoods of growing numbers of pollsters, ... and the response framework in which the information is then transmitted (see, e.g., Alwin, 1991b; Alwin, 1992; ...
5. lappuse
1.2.1 Classifying Types of Survey Error There are a number of different ways to think about the relationship among the several types of survey ... within-sample sources of response variance normally attributed to measurement error.
13. lappuse
For example, in attitude measurement, how is reliability affected by the form of the question, the length of the question, the number of response categories, the extent of verbal labeling, and other properties of the response format?
15. lappuse
If one could erase the respondent's memory and instantaneously repeat a particular question, a reliable measure would be one that produced the same response upon repeated measurement. There are a number of different types of measurement ...

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Margins of Error: A Study of Reliability in Survey Measurement
Duane F. Alwin
Priekšskatījums nav pieejams - 2007
Margins of Error: A Study of Reliability in Survey Measurement
Duane F. Alwin
Priekšskatījums nav pieejams - 2007

Bieži izmantoti vārdi un frāzes

Alwin analysis approach assess assumption attitudes bipolar Chapter coefficients components concept covariance covariance matrix cross-sectional CTST model disagrees discussion estimated reliability estimates of reliability example extent F-ratio fact factors factual feeling thermometer rating given Heise interview involves issue Joreskog Krosnick latent class model latent variables levels of measurement levels of reliability Linear Regression matrix measurement error measurement reliability methods MTMM multiple indicators multiple measures National Election Study null hypothesis number of response Number Question Content observed variables p-value panel study parameters path diagram polychoric population present Question Content Note question length questionnaire random error random measurement reinterview reliabil reliability estimates reliability of measurement Reliabilitya reports respondent agrees respondent thinks respondent would place Respondent’s feeling thermometer response categories SAFCH SAFMO sample scales schooling self-reports specific variance statistical survey data survey measurement survey questions survey research Table tion trait true score types unipolar validity versus

Par autoru (2007)

Duane F. Alwin, PHD, is McCourtney Professor of Sociology and Demography and Director of the Center on Population Health and Aging at Pennsylvania State University. In addition to a concentration on survey methodology, his research interests include a wide range of phenomena concerned with the connection of human development and social change, as well as the impact of demographic and historical processes on individual cognitive, ideological, and attitudinal development. Dr. Alwin has published extensively in social science literature and is the recipient of more than two dozen prestigious awards, grants, and special university honors.

Bibliogrāfiskā informācija

QR code for Margins of Error
NosaukumsMargins of Error: A Study of Reliability in Survey Measurement
Wiley Series in Survey Methodology
AutorsDuane F. Alwin
Izdevums:ilustrēts
IzdevējsJohn Wiley & Sons, 2007
ISBN0470146303, 9780470146309
Apjoms416 lappuses
  
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