Margins of Error: A Study of Reliability in Survey MeasurementJohn Wiley & Sons, 2007. gada 9. jūl. - 408 lappuses Enhance the quality of survey results by recognizing and reducing measurement errors. Margins of Error: A Study of Reliability in Survey Measurement demonstrates how and hwy identifying the presence and extent of measurement errors in survey data is essential for improving the overall collection and analysis of the data. The author outlines the consequences of ignoring survey measurement errors and also discusses ways to detect and estimate the impact of these errors. This book also provides recommendations of improving the quality of survey data. Logically organized and clearly written, this book:
In conjunction with research data gathered on nearly 500 survey measures and the application of an empirical approach grounded in classical measurement theory, this book discusses the sources of measurement error and provides the tools necessary for improving survey data collection methods. Margins of Error enables statisticians and researchers in the fields of public opinion and survey research to design studies that can detect, estimate, and reduce measurement errors that may have previously gone undetected. This book also serves as a supplemental textbook for both undergraduate and graduate survey methodology courses. |
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1.–5. rezultāts no 78.
... assumptions about standardization of measurement, the comparative usefulness of the information collected in surveys may be in doubt. Efforts to measure using the survey method involve a two-way process of communication that first ...
... assumption often made in survey research that respondents know the answer to the question and are able to report it. One famous example of how respondents are often willing to answer questions they do not understand or know little about ...
... assumptions listed in the foregoing that seems to be repeatedly violated in survey practice is that the respondent is willing to put forth the effort that is needed to provide accurate information to the researcher. There is a clear ...
... assumptions that are often made in the collection of survey data. These are essentially as follows: (1) that the question asked is an appropriate and relevant one, which has an answer; (2) that the question is posed in such a way that ...
... assumption that the other person “knows” what they are measuring. Nothing could probably be further from the truth. Another indication of the survey researcher's opting out of the concern with valid measurement is to include several ...
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Margins of Error: A Study of Reliability in Survey Measurement Duane F. Alwin Priekšskatījums nav pieejams - 2007 |
Margins of Error: A Study of Reliability in Survey Measurement Duane F. Alwin Priekšskatījums nav pieejams - 2007 |