Odyssey: Pepsi to Apple, a Journey of Adventure, Ideas, and the Future
In discussing his transition from Pepsi's president and CEO to marketing visionary of Apple Computers, the author shares his insights into marketing and management strategies and forecasts future business trends
1.3. rezultāts no 81.
I really enjoyed meeting you both and want to thank you for an exciting day , I concluded . What you have already done is impressive , but your vision for Apple's future is even bolder and really captures my imagination .
Meetings were precise and disciplined , the discussion orderly and controlled . Indeed , even before a meet . ing , you had a pretty good idea of where everyone stood and what the probable outcome of a gathering would be .
They are going to be handing in their resignations by nine this morning , so I wanted to give you and the executive staff the courtesy of knowing that beforehand because I know you have your meeting this morning .
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Odyssey: Pepsi to Apple--a journey of adventure, ideas, and the futureLietotāja recenzija - Not Available - Book Verdict
The chairman and CEO of Apple Computer, with the aid of a Business Week editor, vividly describes how, after working as an executive for Pepsi-Cola, developing winning strategies in the Cola Wars, and ... Lasīt pilnu pārskatu
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