Global Business Alliances: Theory and PracticeBloomsbury Academic, 2002. gada 30. marts - 240 lappuses Forging business alliances can vitalize corporate strategies. This book is a road map to the concepts and theories underlying successful business alliances in four critical industries: automobile manufacturing, pharmaceuticals, airlines, and telecommunications. Dr. Culpan offers the essentials of global partnering as seen from a strategic management viewpoint. He examines joint ventures, non-equity alliances, and business options designed to give a competitive edge over other allied firms. New conceptual models help to clarify various strategies and collaborative processes. |
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... Windows CE , for use in the cellular phone sector . It has not shown the same success of its Windows operating system in personal computers ( PCs ) , how- ever , as in the cellular phone market . As a result , Microsoft has developed ...
... Microsoft's attempts to market its Windows CE operating system to cellular handset manufacturers have been a disappoint- ment . Cell - phone makers and service providers have complained that Windows CE requires too much processor power ...
... Microsoft threw the old alignment with other manufacturers into confusion . Its Symbian partners might have con ... Windows CE operating system will find a wide acceptance as a result of this alliance . Vodafone's Joint Venture in ...