Global Business Alliances: Theory and PracticeBloomsbury Academic, 2002. gada 30. marts - 240 lappuses Forging business alliances can vitalize corporate strategies. This book is a road map to the concepts and theories underlying successful business alliances in four critical industries: automobile manufacturing, pharmaceuticals, airlines, and telecommunications. Dr. Culpan offers the essentials of global partnering as seen from a strategic management viewpoint. He examines joint ventures, non-equity alliances, and business options designed to give a competitive edge over other allied firms. New conceptual models help to clarify various strategies and collaborative processes. |
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... DaimlerChrysler AG represents a triumph of the global economy and the end of car companies as national emblems of industrial might . The car business is too capital and customer - hungry to care about flags . Nevertheless , a close look ...
... DaimlerChrysler Mitsubishi DaimlerChrysler Hyundai DaimlerChrysler Renault Thai Daimler- Chrysler Nissan Renault Swedish Motors Thailand GM holds 20 % equity in Fiat , which owns a 5 % stake in GM . Ford holds 33.4 % equity in Mazda ...
... DaimlerChrysler management plans for the products that come out in 2003-2004 to share components and systems with other models and brands . DaimlerChrysler's other equity partner , Hyundai , is doing well in the small car market in ...