Persuasive Technology: Second International Conference on Persuasive Technology, PERSUASIVE 2007, Palo Alto, CA, USA, April 26-27, 2007. Revised Selected Papers

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Yvonne de Kort, Wijnand IJsselsteijn, Cees Midden, Berry Eggen, B.J. Fogg
Springer, 2007. gada 24. nov. - 316 lappuses
Persuasive technology is the general class of technologies that purposefully apply psychological principles of persuasion – principles of credibility, trust, reciprocity, authority and the like – in interactive media, in the service of changing their users’ attitudes and behavior. Only one year ago, in 2006, the first international conference in this area, PERSUASIVE 2006 was hosted in Eindhoven. The conference was entirely geared towards communicating the progress made in the area of persuasive technology, and towards presenting recent results in theory, design, technology and evaluation. It brought together a wide range of research fields, including social psychology, HCI, computer science, industrial design, engineering, game design, communication science, and human factors, and the formula worked: plans for a follow-up were made immediately upon its conclusion. PERSUASIVE 2007, the second international conference on persuasive technology, was hosted by Stanford University, April 26–27. The program featured a large number of presentations, both oral and in poster format, on new findings, new conceptualizations and designs, and new reflections on persuasion through technology. Sponsored by the National Science Foundation, this conference featured the best new insights into how video games, mobile phone applications, and Web sites can be designed to motivate and influence people.

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Saturs

Persuasion Task Interruption and Health Regimen Adherence
1
A Persuasive Technology View
12
The Coming Together of Psychology and Technology Can Create a New Generation of Programs for More Sustainable Behavioral Change
18
Health Technology for LowIncome African American Communities
24
Fine Tuning the Persuasion in Persuasive Games
36
Captivating Patterns A First Validation
48
Promoting ew Patterns in Household Energy Consumption with Pervasive Learning Games
55
Towards Designing a Persuasive Agent for Energy Conservation
64
Can Companies Initiate Positive Word of Mouth? A Field Experiment Examining the Effects of Incentive Magnitude and Equity and eReferral Mech...
160
The Mediating Role of Social Trust
164
An Examination of the Influence of Involvement Level of Web Site Users on the Perceived Credibility of Web Sites
176
Comparing Reward and Reciprocity in an Amateur KnowledgeBased Website
187
How Successful Web Services Structure Persuasion
199
Exploring Persuasive Potential of Embodied Conversational Agents Utilizing Synthetic Embodied Conversational Agents
210
Voice Alone Is Less Effective in Impacting Young Womens Attitudes Toward Engineering
214
Modelling an Attitudinal Route of Influence
223

Developing an Inanimate Emotionally Interactive Tool for the Elderly
68
Distributed User Experience in Persuasive Technology Environments
80
The PerCues Framework and Its Application for Sustainable Mobility
92
Persuasive Technologies Should Be Boring
96
Can a Wayward Technology Be Redeemed?
100
Logical Modeling of Deceptive Negative Persuasion
105
Surveillance Persuasion and Panopticon
109
Persuading Employees and Customers to Do what Is in the Communitys Best Interest
121
Improving CrossCultural Communication Through Collaborative Technologies
125
Group Reactions to Visual Feedback Tools
132
Can Brotherhood Be Sold Like SoapOnline? An Online Social Marketing and Advocacy Pilot Study Synopsis
144
Social Comparisons to Motivate Contributions to an Online Community
148
Is it Me or Is it what I say? Source Image and Persuasion
231
Digital Television as Persuasive Technology
243
The Use of Mobile Phones to Support Childrens Literacy Learning
253
Toward a Systematic Understanding of Suggestion Tactics in Persuasive Technologies
259
Modelling a Receivers Position to Persuasive Arguments
271
Serial Position Effects in KnowledgeBased Recommender Systems
283
Persuade Into What? Why HumanComputer Interaction Needs a Philosophy of Technology
295
Classical Rhetoric and a Limit to Persuasion
307
Persuasion Theories and IT Design
311
Author Index
315
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